Why We Love It
Fresh Start cleans thoroughly without leaving skin feeling tight or stripped.
Plant-based surfactants lift dirt, SPF, daily buildup, and makeup, while castor seed oil helps loosen and lift oil-based impurities. Aloe and hyaluronic acid add hydration and help leave skin soft and balanced.
The result is fresh, balanced skin without stripping away the moisture you want to keep.
The Experience
Fresh Start has a soft, creamy texture that moves easily over damp skin as you massage, rinses clean without leaving a heavy residue.
Eucalyptus and clary sage offer a fresh, green, forest-like aroma that turns an everyday cleanse into a small ritual.
Sulfate-free • Soap-free • No synthetic fragrance
Who It’s For
A universal daily cleanser and an easy choice for any routine, with particular benefits for sensitive and mature skin.
Fresh Start cleanses gently while supporting the skin’s natural pH and barrier, taking the guesswork out of one of the most fundamental steps in your routine.
How to Use
Dampen face and apply 2–3 pumps. Massage gently in upward circular motions, then rinse and pat dry.
Allow a moment for skin to settle, then follow with Daily Dew Toning Serum and your choice of moisturizer and/or face oil.
Key Ingredients
✓ Gentle Cleansing Agents
A mild cleansing system consisting of coconut-derived surfactants (Sodium Cocoyl Isethionate (SCI) + Cocamidopropyl Betaine) lift dirt, excess oil, SPF, and daily buildup while creating Fresh Start’s soft, creamy lather. Both are widely used in mild cleansing formulas and help Fresh Start cleanse effectively without the harshness associated with stronger surfactants.
✓ Aloe + Hyaluronic Acid
Aloe hydrates and soothes while helping calm visible irritation and support the moisture barrier. Hyaluronic acid attracts and binds water, helping maintain hydration and softness after cleansing.
✓ Castor Seed Oil
Naturally rich in ricinoleic acid, castor oil helps loosen oil-soluble dirt, buildup, and light makeup while providing conditioning fatty acids that leave skin feeling soft.
✓ Eucalyptus + Clary Sage
Chosen for their complementary scent profiles: eucalyptus is fresh and invigorating, while clary sage brings a softer, calming herbal note. Both also provide antioxidant benefits that complement the formula’s gentle cleansing action.
Full Ingredient List:
Aqua, Aloe Barbadensis (aloe vera), Sodium cocoyl Isethionate, Cocamidopropyl Betaine, Eucalyptus globulus Leaf Water, Ricinus Communis (Castor) Seed Oil, Glycerin, Cetearyl Olivate (and) Sorbitan Olivate, Gluconolactone (and) Sodium Benzoate (and) Calcium Gluconate, Glyceryl Stearate SE, Tocopherol, Salvia Sclarea (Clary Sage) Oil, Chondrus Crispus Extract (Carrageenan), Linalool, Geraniol, Limonene
1 fl oz - 30 ml - Made in the USA
Frequently Asked Questions
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Fresh Start is a universal daily cleanser, with particular benefits for sensitive and mature skin. Its gentle cleansing system removes dirt, excess oil, SPF, daily buildup, and light makeup while supporting hydration and the skin barrier.
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Fresh Start easily removes SPF, daily buildup, and most makeup. For heavy mascara, waterproof, or long-wear eye makeup, we recommend removing that separately before cleansing with Fresh Start.
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Yes. Ye Olde Biddy formulas are always sulfate-free, paraben-free, and phthalate-free.
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We prefer cleansing twice a day: in the morning to remove overnight oil and buildup, and in the evening to remove SPF, makeup, and the day’s buildup. But cleansing frequency isn’t one-size-fits-all. If your skin is particularly dry or sensitive, you may prefer a thorough evening cleanse and simply rinse with water in the morning.
Fresh Start is gentle enough for twice-daily cleansing, so you can adjust your routine based on what works best for you.
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Yes. Fresh Start was designed to gently cleanse the entire face, including the eye area. If you’re particularly sensitive, try a small amount around the eye area first, massage briefly, and rinse thoroughly as directed. Always avoid direct contact with the eyes.
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We never use fragrance in our formulas, only essential oils where deemed beneficial to the entire formula.
Fresh Start contains no synthetic fragrance. Its fresh, green, herbal aroma comes from eucalyptus hydrosol and a small amount of clary sage essential oil.
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Fresh Start is a rinse off product however it does contain a small amount of clary sage essential oil.
Because guidance around essential-oil use during pregnancy can vary, we recommend reviewing the full ingredient list with your healthcare provider before use.
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We offer free standard shipping on orders of $150 or more.
Orders under $150 are charged shipping at checkout.
We currently ship within the United States using USPS Ground and Priority Mail.
Orders are generally fulfilled and shipped within 1–7 days, and tracking is emailed as soon as your order is on its way.
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Because skincare is a personal product, we don’t accept returns unless something arrives damaged or defective. If that happens, email info@yeoldebiddy.com within seven days of delivery and we’ll sort it out quickly and kindly.
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Absolutely — our glass bottles and jars are fully recyclable once rinsed clean.
The pumps, droppers, and caps can be recycled with PACT . Click the link to find a location near you for quick and easy drop-off recycling. Or if you prefer please contact your local recycling municipality to see if they will accept them.
Our labels are oil- and water-resistant for durability. Glass bottles and jars can generally be recycled with the label attached, although recycling requirements vary by location. If your local program recommends removing labels, they can be peeled off before recycling.
Please breakdown your compostable packing peanuts in water before disposing in your compost, garden, or trash bin.
Please recycle your boxes.
The Biddy Standard
✓ Potent botanicals + proven actives for visible results
✓ Joy & sensory experience
✓ Age-positive philosophy that celebrates every age
✓ Always clean, safe, vegan & cruelty-free
✓ Small batches for peak freshness
✓ Sustainable choices in sourcing, formulation & packaging